We tried a couple balms but quickly realized this was the best for numerous reasons! First, it works amazing! Our daughter hasn’t had a single diaper rash (she’s 6 months) Plus, it’s not messy..easy roll-on application that’s smooth for her bum! It is light, natural and smells good!! Another perk.. it last forever! We’ve had the same stick for over 6 months and use it almost every single change!! We have recommended this to everyone we know!!